SieMatic Brand Catalogue 2024
Project, Brand, Design
Savouring the world: Concept, Content Production and Design of the SieMatic Brand Catalogue 2024.
From AI to CGI for a “PURE” kitchen.
Creating atmospheric lifestyle CGI renderings for the luxury sector involves a series of detailed and meticulous tasks.
First concept development is crucial where understanding the client’s vision and requirements researching luxury trends and styles and creating mood boards or concept sketches are essential. During this phase we also create initial concept prompts for Midjourney to visually communicate our vision to the client ensuring alignment from the start.
Next 3D modeling involves developing detailed 3D models of the scene including furniture decor and architectural elements ensuring high-quality modeling with attention to intricate details. Texturing follows where realistic textures are applied to all 3D models using high-resolution textures to enhance realism and ensuring materials reflect luxury finishes like marble gold and fine fabrics.
Lighting design and implementation are critical using natural and artificial lighting to create the desired ambiance adjusting lighting to highlight key features and create depth.
Example: SieMatic PURE kitchen – Lucern
Camera setup involves choosing angles that best showcase the luxury elements setting up multiple camera views for different perspectives and ensuring proper framing and composition.
For this quality of renderings we work with partners who use high-quality rendering engines to produce photorealistic images adjusting render settings for optimal quality and resolution and performing test renders to check for any issues. Post-processing enhances images using software like Photoshop Lightroom or AI-tools like Krea adjusting colors contrast and sharpness and adding final touches like reflections shadows and lens flares.
Review and feedback involve presenting initial renders to the client for feedback making necessary adjustments based on client input and ensuring the final render meets all client expectations. Each of these tasks requires a high level of skill and attention to detail to create the luxurious and stunning visuals expected in the luxury sector.
Do you have a specific project in mind that you’re working on?
Just contact us and send us your specifications for a quote.
FINAL RESULTS: PURE CGIs
FINAL RESULTS: URBAN CGIs
Project, Brand, Design
Savouring the world: Concept, Content Production and Design of the SieMatic Brand Catalogue 2024.
Case Study, Brand, Website
SieMatic brand re-fresh. Less Rain created a new tone of voice, a new visual style, and a new definition of a luxury kitchen.
Project, Event Communication, Print Design
Milan Design Week, the premier global event for groundbreaking design innovations, saw us crafting the concept, name, and invitation for SieMatic, along with a luxurious oversized brochure highlighting the hidden treasures of the German luxury kitchen brand.
Case Study, CGI Renderings, Interior Design, Services
We create atmospheric 3D visualisations of the past and the future, of interiors and exteriors, of the real or the unreal.