Football Event Execution
Alongside a website for Nike’s Scorpion K.O. football tournament we developed an offline promotional campaign, with a bus route connecting Nike Town and the event locations throughout Berlin, and posters of all competing teams painted by local graffiti artists.
The portraits of the winning teams were added throughout the tournament to a billboard covering an entire skyscraper, turning it into Berlin’s largest victory monument.
After the successful campaign we were invited to produce exclusive invitations and merchandise for all of Nike’s Berlin based events.