Red Bull Brand Building Events Toolkit

Websites for Red Bull’s biggest events, Flugtag and Soapbox Race, held every year in many different countries. The sites are created almost on push of a button from a central, Drupal-based CMS, and can then be filled, edited and customised by the local editors.

Each site also adapts to the different phases an event goes through, from attracting applicants to providing access info to documenting the event live.

The design adapts automatically to mobile and tablet devices.


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